My clients are domestic and international small to mid-sized mission- and message-driven organizations, non-profits or personal brands that have a story to tell and want to (re)design a content-rich website.

I also help clients who want to launch or run social web campaigns, as well as arts organizations, institutions, museums and galleries that need visually appealing websites.

All my clients are looking for a content designer who understands their unique content needs and knows how to streamline and boost it online. They realize that the technology and the site design must follow—and adapt to—the right content flow; otherwise, their content will be drowned out.

My clients have small teams and need help with their content strategy, with editorial services, site development, localization, AI content post-editing, content upkeep and site maintenance.

I make sure that their unique message is presented honestly, clearly and enticingly online by using well-designed visual tools and a well-thought-out content strategy that drives engagement, builds trust and authority, increases the visibility of their mission and message and converts site visitors into new members, loyal donors or returning clients.

I can help my clients with:

‣ moving their offline message online
‣ providing site audits
‣ performing content audits
‣ writing style guides
‣ streamlining, editing and curating their content (content strategy)
‣ post-editing AI-generated content
‣ assisting with content updates and upkeep on an ongoing basis

I am a multilingual content strategist, writer, editor and visual communicator who can translate the best of traditional journalistic values online—sound research, fair sourcing, copyright attribution and diligent editing. What sets me apart?

‣ Unlike many content designers, I come from a content-creating background. I’ll help you clarify and strategize your call-to-action or the story you want to tell to better connect with your audience—and then develop a website that converts your site visitors into donors, members, or clients. I believe every web design project should be driven by a content-first approach.

‣ I offer practical, affordable solutions and deliver quality results. As an experienced communications professional who has worked across a variety of offline and online media, I develop strategies based on sound editorial principles and sustainable audience development. My clients have come to know me for my strong work ethic, integrity and stability, and I will have your back long after our work together is done.

‣ Trilingual and an expert in working on remote, culturally diverse and far-flung teams. Together, we’ll streamline your content and amplify your message to reach a diversified audience across cultures.

The consultation call is your discovery phase, a workshop to define and clarify your vision and get a better idea of how to approach your website project and translate your ideas into actions. In doing this, we can clarify the scope of the project and the costs. This is especially helpful if you’re not sure how to start or how to best present the value you offer to your site visitors and how to lead them to a clear call-to-action.

A big part of the discovery phase is brainstorming how to leverage your unique content to achieve results.

But before we can do that, I’ll ask you to fill out the Content + Design Website Evaluation Form securely online to help us pinpoint your goals, evaluate your needs and, if applicable, go over your organization’s/company’s Website Design Request for Proposal (RFP). Every project should start with initial answers to what you want your site to achieve, what content you have or will need and who your target users are.

Before that call, I will sign a Non-Disclosure Agreement that states that the call is confidential.

Yes! Streamlining a website without copy is like creating a book cover before the book is written. The content always dictates the content strategy. The content is key to the site’s functionality. Only if we have all the copy available can we decide what to highlight, figure out its flow and what to omit.

Does this information need to go into a sidebar to stick out? Can this content be left out when accessing the site on a mobile/desktop device? Should this content be presented as an infographic/video/bulleted list or as a separate element? Is it so important that it merits its own page and navigation?

So many content design choices rely on the copy to work.

We can work with a shared Dropbox folder, Google Drive, Google Docs, Asana Project Management or Content Snare. We’ll find a system that works for you!

Prices depend on many factors: the size and structure of your site, the amount of content you have and how much tweaking and strategizing your content needs.

To get a better idea of the cost of what you need, please schedule a free consultation call and fill out the Content + Design Website Evaluation Form online to assess the scope of your project, what content, features and interactivity you’ll need and who will handle content development and updates.

Within a week of our call, you’ll receive a proposal outlining the scope, process and cost of your project.

Payments are done in three installments: after we sign the contract, midway and just before the work is done.

I don’t accept cashier’s or personal checks, but you can pay your invoices by credit card. Another secure way is to send payments electronically to my PayPal or Wise account. 

Another secure option my clients have used is sending payments via Zelle (many banks include Zelle in their online banking apps). We’ll figure out what works best for you.

We part ways, and I would be happy if you allow me to add your testimonial and your project to my website.

I will share with you all style/brand guides, including color, font and image-size specifications, as well as other styling and localization conventions used throughout your site.

We can continue working together on an hourly basis with my Content Packages to help you create, edit, or upload your content.

Content-first is an approach that emphasizes the importance of your content in defining the design, layout and navigation of your website. It ensures that your users’ needs, wherever they are, are met with clearly defined, high-quality content. It is a concept that builds on close collaboration among writers, designers, translators and developers.

Content-first design is a fairly new concept that ensures your content is streamlined, highlighted and given the space it needs in the design. It stresses the importance of writing in the design and development process.

If you’re interested to learn more, read my E-Book “Content-First Design” that you can find under the Learn > Tools & Resources tab.

A website is the best way for any organization (especially nonprofits), as well as commercial and personal brands, to communicate. The most effective communication tool in your arsenal is your website; social media comes in second. The goal is to lead your potential clients to your website and not to your social media profile, over which you have much less control.

Your content should stay with you and not live on another platform.

But even more important, you own the data on your website. It is secure, and you’re in charge of how and where you present yourself.

You shape your narrative.

I’d be happy to answer all your remaining questions by email or online message (please visit the contact page).

Or you can book a free 30-minute consultation call with me below.