Category

All

Good Stories Make Great Infographics

Infographics are an important and effective tool to digest and make sense of the vast amounts of data we gather. Here's how to get it right.
Continue Reading

How to Perform a Content Audit

Redesigning or migrating a website? Start by auditing your content: Perform a complete inventory and then evaluate its quality. Here's how.
Continue Reading

Great Content Connects

Writing is hard. But when you connect with your readers on an emotional level, you’re halfway there. Make them hear Little Red Riding Hood bouncing in the woods.
Continue Reading

Cross-Cultural Design: The Web Without Borders

The web has no borders. And yet, most of us have a site audience persona in mind that fits our cultural background when designing websites.
Continue Reading
cheap vs pro chart. Pick two: good and fast won't be cheap, fast and cheap won't be good and cheap and good won't be fast.

Building Your Website: Going Cheap vs. Going Pro

Building a website, you can choose between DIY website builders, cheap designers or professionals. There’s no one size fits all. You get what you pay.
Continue Reading

You Need Content-First Design

Without content, you don’t have a website; you’re not being heard. Without quality content, your website is a beautiful vessel that won't convert.
Continue Reading

Why Use WordPress for Content-Rich Websites?

Why WordPress? Because it fuels simple 1-page blogs AND it handles enormous fully-featured commercial and publishing endeavors.
Continue Reading

Your Content and the Semantic Web

Almost two decades ago, in 2001, the concept of the Semantic Web, aka Web 3.0, was first introduced. Has it succeeded? Are we better off?
Continue Reading

Bad Form Design & Wasted Time: Resetting Passwords

How easy is it to change passwords or delete accounts? Root canal is less painful. The reason: Poorly designed forms provide dismal user experience.
Continue Reading

Persuasive Writing: Promoting Your Brand

You have expertise in a topic or an industry? Persuasive writing, including op-eds, can promote your brand and your services and offer real value.
Continue Reading

Don’t Assume I’m A Guy: Gender-Neutral Marketing

Are you looking for a winning marketing strategy? Then make an effort to ditch any sexist ways of addressing your clients.
Continue Reading

Writing Should Open a Vein

You've got the tools to be a writer. You either have an inner voice and write from your gut or you haven’t found it yet. The rest of you will never look for that spark.
Continue Reading

Donation Emails Done Right

A compelling narrative, visual storytelling and a call-to-action are crucial for a successful #GivingTuesday email campaign. Here are more tips how to stand out.
Continue Reading

Dodging the Cashier Check Scam

Ah, the cashier-check scam. Many freelancers and independent contractors become targets, and victims. Here's my story and tips how to spot—and fight—it.
Continue Reading
A clustered work desk with many outdated tech gadgets in 1980 next to a clean work space with only a laptop and a phone in 2014

The Sins of Past Designs

Sometimes, the shoemaker has no shoes. Being a web designer, you’d think I would take care of my own website first. Wrong. Twenty years after I hand-coded the very first iteration of my website, I finally brought it to the 21st century.
Continue Reading
Nellie Bly

Nellie Bly: Fierce and Fearless

Long before the 1970s, the golden era of investigative journalism, there was Nellie Bly. She was the pioneer in investigative reporting. And the year was 1880.
Continue Reading

The Web’s Baby Babble

Forkly, Mingly and Grovo. Twitter with its tweets and peeps. Digg, reddit, Bebo and Mixi. Tumblr, Flickr and folkd. Oovoo and Zoomr. Prezi and scribd. Badoo, Rapt, Mubi and Wooxie. Spotify, Blippy and Twilio. Zynga, Scribd and Tsy. Pet names? No, the Web’s Baby Babble startup names.
Continue Reading
German Jews in New York reading Aufbau in the 1930s

Searching for German-Jews in New York

The number of German-Jewish émigrés, who fled to the United States from Germany in the early 1930s, is dwindling. I miss so many of them, whom I’ve met in New York in the early 1990s, when I was managing editor of the legendary German-Jewish newspaper Aufbau.
Continue Reading
Helen Thomas

Helen Thomas: “I Was Just Part of a Cabal”

Helen Thomas was the first woman officer of the National Press Club after it opened its doors to women members, and for many women she has become a role model and then some. A conversation about women in media and why she was part of the cabal.
Continue Reading

Culture Gaps and Gaffes: Women Working Abroad

Women traveling and working abroad are faced with the same culture clashes as their male counterparts in dealing with foreigners. But they also encounter local gender misconceptions, prejudices and cultural roadblocks.
Continue Reading

Why Content + Design™ LLC?

This is your one-stop shop for content-rich websites: content strategy, content design, site care.
Why me, you ask? Most web designers and developers don’t have a content-creating background. And many content designers don’t have creative experience.
I have both.
Together, we’ll amplify your message and adapt the right design to it.

FREEBIES DOWNLOAD

Newsletter

30-Minute Consultation Call

CTA Call widgetLet’s brainstorm how you can improve your site’s content + design with actionable steps.

Certifications

NYS-certified woman-owned business

Google-certified Project Management

Yoast SEO for WordPress

Yoast Structured Data

Yoast Keyword Research

Memberships

NYWICI Award-winning member

 

EFA Member

 

Ellevate Member

 

Society of Professional Journalists
Freelancer Union

 

National Writers Union

 

PEN Editors Network

 

Pen America

Copyright

Creative Commons License

Licensed under Creative Commons Attribution-NonCommercial 4.0 International License.
Please share and attribute. Don’t copy. Thank you.

error: All content © Tekla Szymanski. Copying disabled. Please share instead. Thank you.