Like it or not, AI will be a part of your writing career, and you will use it in your daily work. But AI requires human writers and editors to make it work.Continue Reading
Localization strategies target a global audience and let you introduce your product or services to a broader non-native English-speaking market.Continue Reading
Good online content doesn’t have to be short. Good offline content doesn’t have to be long. It's all about storytelling and engaging your readers.Continue Reading
Every writer needs an editor. Here are the various editing types and stages, from the macro level to the nitty-gritty, to help you become a better writer.Continue Reading
Neuro writing is a neurocognitive tactic that uses persuasive, engaging, honest, straightforward and stimulating language to engage your readers.Continue Reading
Rotating images on websites are ineffective at delivering content and don’t provide a good user experience. Here are better options to try.Continue Reading
Headlines matter. They are the first impression of your story. They represent your voice and convince readers to dive into your content.Continue Reading
Infographics are an important and effective tool to digest and make sense of the vast amounts of data we gather. Here's how to get it right.Continue Reading
Redesigning or migrating a website? Start by auditing your content: Perform a complete inventory and then evaluate its quality. Here's how.Continue Reading
Writing is hard. But when you connect with your readers on an emotional level, you’re halfway there. Make them hear Little Red Riding Hood bouncing in the woods.Continue Reading
The web has no borders. And yet, most of us have a site audience persona in mind that fits our cultural background when designing websites.Continue Reading
Building a website, you can choose between DIY website builders, cheap designers or professionals. There’s no one size fits all. You get what you pay.Continue Reading
Without content, you don’t have a website; you’re not being heard. Without quality content, your website is a beautiful vessel that won't convert.Continue Reading
Almost two decades ago, in 2001, the concept of the Semantic Web, aka Web 3.0, was first introduced. Has it succeeded? Are we better off?Continue Reading
How easy is it to change passwords or delete accounts? Root canal is less painful. The reason: Poorly designed forms provide dismal user experience.Continue Reading
You have expertise in a topic or an industry? Persuasive writing, including op-eds, can promote your brand and your services and offer real value.Continue Reading
You've got the tools to be a writer. You either have an inner voice and write from your gut or you haven’t found it yet. The rest of you will never look for that spark.Continue Reading
A compelling narrative, visual storytelling and a call-to-action are crucial for a successful #GivingTuesday email campaign. Here are more tips how to stand out.Continue Reading
Ah, the cashier-check scam. Many freelancers and independent contractors become targets, and victims. Here's my story and tips how to spot—and fight—it.Continue Reading
Sometimes, the shoemaker has no shoes. Being a web designer, you’d think I would take care of my own website first. Wrong. Twenty years after I hand-coded the very first iteration of my website, I finally brought it to the 21st century.Continue Reading
Long before the 1970s, the golden era of investigative journalism, there was Nellie Bly. She was the pioneer in investigative reporting. And the year was 1880.Continue Reading
Forkly, Mingly and Grovo. Twitter with its tweets and peeps. Digg, reddit, Bebo and Mixi. Tumblr, Flickr and folkd. Oovoo and Zoomr. Prezi and scribd. Badoo, Rapt, Mubi and Wooxie. Spotify, Blippy and Twilio. Zynga, Scribd and Tsy. Pet names? No, the Web’s Baby Babble startup names.Continue Reading
The number of German-Jewish émigrés, who fled to the United States from Germany in the early 1930s, is dwindling. I miss so many of them, whom I’ve met in New York in the early 1990s, when I was managing editor of the legendary German-Jewish newspaper Aufbau.Continue Reading
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