A clear content strategy optimizes your content to engage and convert. Your professionally designed website values that content, shapes its narrative and makes it stand out. Without content, you don’t have a website. You and I will use a content-first design approach to get your message out.
You are a nonprofit or a personal brand with a mission to share or a story to tell and needed your content-rich website yesterday? This is your one-stop shop for content and branding strategy, editorial services, web development, site care and peace of mind—no need to hire separate teams.
I am a trilingual, multicultural designer and writer. I am a content designer. Designing and writing are more alike than you think. Both are about storytelling. About forming ideas and giving ideas form. They are compatible languages and compatible forms of inquiry. Let me help you to create a flexible design that adapts to your unique content needs. What sets me apart? Many web developers don’t come from an editorial background. I do. Together, we’ll get your message out.
You are a nonprofit or a personal brand with a mission to share or a story to tell and needed your content-rich website yesterday? This is your one-stop shop for content and branding strategy, editorial services, web development, site care and peace of mind.
No need to hire separate teams.
I am a trilingual, multicultural designer and writer. I am a content designer. Designing and writing are more alike than you think. Both are about storytelling. About forming ideas and giving ideas form. They are compatible languages and compatible forms of inquiry. Let me help you to create a flexible design that adapts to your unique content needs. What sets me apart? Many web developers don’t come from an editorial background. I do. Together, we’ll get your message out.
EDITOR. You value quality content and in-depth research, not “content creation” for clicks. It is easy to show off the latest buzz in design, lots of developers do that. But they will constrain your message.
DESIGNER. You appreciate typography, color harmony, balance. Sometimes, less may be more. I come from an artistic background and can help you create a well-designed site that adapts to your content.
DEVELOPER. You respect your site visitors, your clients and donors. Let’s take a content-first approach in the design and emphasize your mission, amplify your story, boost your message and calls-to-action.
I’m a content specialist and will always put your content first when developing your website to help you clarify, optimize and amplify your message, your mission, your call-to-action, or the story you want to tell to better connect with your audience.
We’ll develop a website with a content-first approach that adapts to your narrative to convert your site visitors into loyal donors, new members, or recurring clients. And I will have your back until long after the design is done.
THIS IS MY PLEDGE TO YOU
I’m a content specialist and will always put your content first when developing your website to help you clarify, optimize and amplify your message, your mission, your call-to-action, or the story you want to tell to better connect with your audience.
We’ll develop a website with a content-first approach that adapts to your narrative to convert your site visitors into loyal donors, new members, or recurring clients. And I will have your back until long after the design is done.
“Thank you, from all of us, for your professionalism, responsiveness and attention to detail.
Your expertise and competence helped us to complete the project on time. It’s been a pleasure to work with you. Your forward-thinking, professionalism, excellent writing, attention to detail and fast turnaround made my job as an editor very easy.”
“Tekla was an absolute pleasure to work with! She was always readily available to meet to discuss projects and processes as well as take on work. Our team was impressed with her editorial skills, especially when it came to reviewing translated content against our guidelines and brand voice.”
“Tekla has a unique mix of talents that make her an asset to any organization looking to communicate better digitally. She blends the best attributes of print journalism—strong reporting, writing and editing skills— with an in-depth understanding of web design, technology and usability.”
“Tekla was an amazing team member in a fast moving campaign. She added a new dimension to the group and fit well into the rapidly changing demands of the project. Tekla is highly recommended as an asset to anyone lucky enough to work with her.”
“Tekla’s expertise in interpreting information and configuring it for ease of readability by the end user made executing my project not only simple but sensible. She brought insights that expanded the page architecture and delivered the project on time and within budget. The page is functional and beautiful—the perfect combination!”
“Tekla helped me so much by creating my LinkedIn profile to tell my story! With an eye for design and color and intuitive creativity, she guided me in choosing the right media to display on my profile to highlight my professional background as a costume and interior designer. Tekla is your go-to-person to strengthen your creative brand and to enrich your narrative online.”
“Tekla was a great asset to the team of editorial assistants and completed her work with great attention to detail. Her questions and comments were succinct and to the point and demonstrated her experience as a content strategist.”
“Tekla showed her creativity, reliability, flexibility, judgment and all-around superior website skills when we worked together. It required Tekla to function independently but as part of a far-flung team working on a rush project to build and support a content-rich advocacy website. Her professionalism is impeccable.”
“Tekla consulted me on my company’s web site that targets Fortune 500 companies. She fine-tuned our message and understood how to best convey it in a succinct, easy to follow way. Tekla understands the target audience and is able to tailor the content to best convey the essence of a story.”
“Tekla worked as Homepage Editor for our U.S. News Portal mail.com and has been very successful in increasing the traffic on our editorial section. Besides being a joy to work with, Tekla is a take-charge person who is able to present creative ideas and develop new concepts to increase web traffic.”
“Tekla can do it all: She can write well, edit perfectly, and she understands how the content works in the context of the web. Because she’s knowledgeable about the workings of websites, her content is right on the mark. And she’s a pleasure to work with, because she’s so smart and a really nice person.”
“Tekla’s skills and talents are vast, as well as precisely specialized and interconnected. She’s someone you can always trust to not just get the job done, but to do it the right way; she truly wants things to be the best they can be. Tekla is essentially drama-free with immense skills and mindful dedication.”
“As a long time former Board member of New York Women In Communications, Inc., I know Tekla as a professional, thorough and hard working team player. If you have Tekla on your team, she’ll be the “go to” person to get things done in a polished way.”
“Tekla is extremely intelligent, resourceful and hard-working. Oh, and did I mention she speaks five languages? She’s also dedicated and pays strict attention to detail. Tekla is a great addition to any team!”
“Tekla has been in charge of content strategy, management and overall maintenance of the NYWICI website since 2008. She is a pleasure to work with, managing multiple priorities without skipping a beat.”
“Tekla consistently approaches the problematic relationship of design to content (and vice versa) with thoughtfulness and a high standard in planning and execution. She is a compassionate listener and is fiercely organized and focused. Though you may classify her as your external resource, she will quickly become an indispensable part of your organization.”
“Thank you, from all of us, for your professionalism, responsiveness and attention to detail.
Your expertise and competence helped us to complete the project on time. It’s been a pleasure to work with you. Your forward-thinking, professionalism, excellent writing, attention to detail and fast turnaround made my job as an editor very easy.”
“Tekla was an absolute pleasure to work with! She was always readily available to meet to discuss projects and processes as well as take on work. Our team was impressed with her editorial skills, especially when it came to reviewing translated content against our guidelines and brand voice.”
“Tekla has a unique mix of talents that make her an asset to any organization looking to communicate better digitally. She blends the best attributes of print journalism—strong reporting, writing and editing skills— with an in-depth understanding of web design, technology and usability.”
“Tekla was an amazing team member in a fast moving campaign. She added a new dimension to the group and fit well into the rapidly changing demands of the project. Tekla is highly recommended as an asset to anyone lucky enough to work with her.”
“Tekla’s expertise in interpreting information and configuring it for ease of readability by the end user made executing my project not only simple but sensible. She brought insights that expanded the page architecture and delivered the project on time and within budget. The page is functional and beautiful—the perfect combination!”
“Tekla helped me so much by creating my LinkedIn profile to tell my story! With an eye for design and color and intuitive creativity, she guided me in choosing the right media to display on my profile to highlight my professional background as a costume and interior designer. Tekla is your go-to-person to strengthen your creative brand and to enrich your narrative online.”
“Tekla was a great asset to the team of editorial assistants and completed her work with great attention to detail. Her questions and comments were succinct and to the point and demonstrated her experience as a content strategist.”
“Tekla showed her creativity, reliability, flexibility, judgment and all-around superior website skills when we worked together. It required Tekla to function independently but as part of a far-flung team working on a rush project to build and support a content-rich advocacy website. Her professionalism is impeccable.”
“Tekla consulted me on my company’s web site that targets Fortune 500 companies. She fine-tuned our message and understood how to best convey it in a succinct, easy to follow way. Tekla understands the target audience and is able to tailor the content to best convey the essence of a story.”
“Tekla worked as Homepage Editor for our U.S. News Portal mail.com and has been very successful in increasing the traffic on our editorial section. Besides being a joy to work with, Tekla is a take-charge person who is able to present creative ideas and develop new concepts to increase web traffic.”
“Tekla can do it all: She can write well, edit perfectly, and she understands how the content works in the context of the web. Because she’s knowledgeable about the workings of websites, her content is right on the mark. And she’s a pleasure to work with, because she’s so smart and a really nice person.”
“Tekla’s skills and talents are vast, as well as precisely specialized and interconnected. She’s someone you can always trust to not just get the job done, but to do it the right way; she truly wants things to be the best they can be. Tekla is essentially drama-free with immense skills and mindful dedication.”
“As a long time former Board member of New York Women In Communications, Inc., I know Tekla as a professional, thorough and hard working team player. If you have Tekla on your team, she’ll be the “go to” person to get things done in a polished way.”
“Tekla is extremely intelligent, resourceful and hard-working. Oh, and did I mention she speaks five languages? She’s also dedicated and pays strict attention to detail. Tekla is a great addition to any team!”
“Tekla has been in charge of content strategy, management and overall maintenance of the NYWICI website since 2008. She is a pleasure to work with, managing multiple priorities without skipping a beat.”
“Tekla consistently approaches the problematic relationship of design to content (and vice versa) with thoughtfulness and a high standard in planning and execution. She is a compassionate listener and is fiercely organized and focused. Though you may classify her as your external resource, she will quickly become an indispensable part of your organization.”
